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10 Best Self Tanners 2025 in the United States
#1
Winner
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark
The Beauty by Earth Self Tanner is an appealing choice for anyone seeking a natural-looking tan without exposure to harmful UV rays. Its formulation, made with organic ingredients like aloe vera and shea butter, ensures a moisturizing experience that’s gentle on the skin, making it suitable for various skin types, including sensitive and acne-prone skin. Users particularly appreciate the streak-free application, which is a common concern with self-tanners, and the fact that it dries clear, minimizing the risk of staining clothes or sheets.
Customer Highlights
A summary of real customer reviews to highlight what shoppers are saying!Customer Highlights
A summary of real customer reviews to highlight what shoppers are saying!#2
Coco & Eve Self Tanner Mousse Kit - (Medium) All Natural Sunless Instant Self Tanning Lotion with Bronzer & Mitt Applicator | Sunny Honey Bali Bronzing Kit
The Coco & Eve Self Tanner Mousse Kit (Medium) stands out in the self-tanning category with its focus on natural ingredients and skin benefits. One of the key strengths is its formulation; being 100% natural DHA, it delivers a sun-kissed tan without the harmful effects of sun exposure or harsh chemicals. This makes it an excellent choice for those looking for a healthier tanning option. The inclusion of nourishing ingredients like coconut, papaya, and banana provides added hydration and anti-aging benefits, making it suitable for all skin types. Additionally, users can achieve a desirable shade without the worry of streaking or orange tones, which is a common concern with self-tanners. The tropical fragrance is another bonus, as it helps mask any unpleasant smells often associated with tanning products.
Customer Highlights
A summary of real customer reviews to highlight what shoppers are saying!Customer Highlights
A summary of real customer reviews to highlight what shoppers are saying!#3
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz
The Jergens Natural Glow +Firming Self Tanner Body Lotion offers a gradual, natural-looking tan, making it ideal for those with fair to medium skin tones who are new to self-tanning or prefer a subtle glow. Its lotion formulation is enriched with collagen, elastin, and green tea, which not only helps in achieving a tan but also claims to reduce the appearance of cellulite within a week.
Customer Highlights
A summary of real customer reviews to highlight what shoppers are saying!Customer Highlights
A summary of real customer reviews to highlight what shoppers are saying!Top 10 Best Self Tanners 2025 in the United States
#1
Winner
9.8 score
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark
Formulation: Organic ingredients: aloe vera, shea butter
Skin Type Compatibility: All, Combination, Sensitive, Dry, Normal
Color Guide: Dries clear
Development Time: Quickly
Longevity: Several days
Shade Range: Fair to medium, medium to dark
Chosen by 1443 this week
Coco & Eve Self Tanner Mousse Kit - (Medium) All Natural Sunless Instant Self Tanning Lotion with Bronzer & Mitt Applicator | Sunny Honey Bali Bronzing Kit
Coco & Eve Self Tanner Mousse Kit - (Medium) All Natural Sunless Instant Self Tanning Lotion with Bronzer & Mitt Applicator | Sunny Honey Bali Bronzing Kit
Formulation: 100% natural DHA
Skin Type Compatibility: All
Development Time: 2 hours
Longevity: up to 10-20 applications per bottle
Shade Range: Medium
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz
Formulation: Lotion
Skin Type Compatibility: Dry, Extra Dry
Development Time: Gradual
Shade Range: Fair to Medium
Bondi Sands Self Tanning Foam | Lightweight, Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even, Streak-Free Tan | 6.76 oz/200 mL
Bondi Sands Self Tanning Foam | Lightweight, Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even, Streak-Free Tan | 6.76 oz/200 mL
Formulation: foam
Skin Type Compatibility: Normal
Development Time: 1 hour
Longevity: long-lasting
Jergens Natural Glow Self Tanner Body Lotion, Sunless Tanning, Medium to Deep Skin Tone, Daily Moisturizer with Coconut Oil, Vitamin E and Antioxidants 10 Oz
Jergens Natural Glow Self Tanner Body Lotion, Sunless Tanning, Medium to Deep Skin Tone, Daily Moisturizer with Coconut Oil, Vitamin E and Antioxidants 10 Oz
Formulation: Vitamin E, antioxidants, coconut oil
Skin Type Compatibility: Normal
Development Time: Gradual
Longevity: Requires regular application
Shade Range: Medium to deep skin tones
Related Products
St.Tropez Self Tan Express Mousse, Fast Acting Fake Tan, Develops in 1-3 Hours, Streak-Free Finish, Vegan, Natural & Cruelty Free, 6.7 Fl Oz
St.Tropez Self Tan Express Mousse, Fast Acting Fake Tan, Develops in 1-3 Hours, Streak-Free Finish, Vegan, Natural & Cruelty Free, 6.7 Fl Oz
Formulation: Mousse
Skin Type Compatibility: All
Development Time: 1 hour light, 2 hours medium, 3 hours dark
Longevity: one week
Isle of Paradise Self Tanning Drops, Medium (Golden Glow) - Vegan and Cruelty Free Self-Tan Drops, 1.01 Fl Oz
Isle of Paradise Self Tanning Drops, Medium (Golden Glow) - Vegan and Cruelty Free Self-Tan Drops, 1.01 Fl Oz
Formulation: Self Tanning Drops
Skin Type Compatibility: Normal
Color Guide: Green color-correcting actives
Development Time: 4-6 hours
Longevity: Long-lasting
Shade Range: Medium, customizable
Isle of Paradise Self Tanning Drops, Dark (Bronzed Glow) - Vegan and Cruelty Free Self-Tan Drops, 1.01 Fl Oz
Isle of Paradise Self Tanning Drops, Dark (Bronzed Glow) - Vegan and Cruelty Free Self-Tan Drops, 1.01 Fl Oz
Formulation: Drop
Skin Type Compatibility: Normal
Color Guide: Violet color-correcting
Development Time: 4-6 hours
Shade Range: Dark
Loving Tan 2 HR Express Mousse, Dark- Streak Free, Natural looking, Professional Strength Sunless Tanner - Up to 5 Self Tan Applications per Bottle, Cruelty Free, Naturally Derived DHA - 4 FL Oz
Loving Tan 2 HR Express Mousse, Dark- Streak Free, Natural looking, Professional Strength Sunless Tanner - Up to 5 Self Tan Applications per Bottle, Cruelty Free, Naturally Derived DHA - 4 FL Oz
Formulation: Mousse
Skin Type Compatibility: All
Color Guide: Built-in guide
Development Time: 2 hours
Longevity: Up to 5 uses per bottle
Shade Range: Dark
#10
7.5 score
Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Deep Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz
Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Deep Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz
Formulation: Mousse
Skin Type Compatibility: All
Color Guide: Yes
Development Time: Instant, deepens in hours
Longevity: Good, reapply for deeper color
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Buying Guide for the Best Self Tanners
Choosing the right self-tanner can be a game-changer for achieving a sun-kissed glow without the harmful effects of UV rays. The key to finding the best self-tanner for you is understanding your skin type, desired shade, and application preferences. Here are some important specifications to consider when selecting a self-tanner.FormulationSelf-tanners come in various formulations such as lotions, mousses, sprays, and drops. Lotions are great for beginners as they are easy to apply and blend. Mousses dry quickly and are ideal for those who want a fast application. Sprays can cover hard-to-reach areas and are good for a quick touch-up. Drops can be mixed with your regular moisturizer for a customizable tan. Choose a formulation that fits your application preference and lifestyle.
Skin Type CompatibilityDifferent self-tanners are formulated for different skin types. If you have dry skin, look for a self-tanner with hydrating ingredients like aloe vera or hyaluronic acid. For oily or acne-prone skin, opt for a non-comedogenic formula that won't clog pores. Sensitive skin types should choose a product free from harsh chemicals and fragrances. Knowing your skin type will help you select a self-tanner that enhances your skin without causing irritation.
Color GuideSome self-tanners come with a color guide, which is a temporary tint that helps you see where you have applied the product. This can be very helpful for ensuring an even application and avoiding streaks. If you are new to self-tanning, a product with a color guide can make the process easier and more foolproof. However, if you prefer a more subtle application, you might opt for a clear formula.
Development TimeSelf-tanners vary in how long they take to develop. Some products offer an instant tan that deepens over a few hours, while others may take 6-8 hours to fully develop. If you need a quick tan for an event, an instant or express formula might be best. For a more gradual and natural-looking tan, choose a product with a longer development time. Consider your schedule and how quickly you need results when selecting a self-tanner.
LongevityThe longevity of a self-tanner refers to how long the tan lasts before it starts to fade. Some self-tanners last for a few days, while others can last up to a week. If you prefer a low-maintenance option, look for a long-lasting formula. Keep in mind that proper skin preparation and maintenance, such as exfoliating before application and moisturizing regularly, can help extend the life of your tan.
Shade RangeSelf-tanners come in various shades, from light to dark. It's important to choose a shade that complements your natural skin tone. If you have fair skin, start with a light or medium shade to avoid looking too orange or unnatural. Medium to olive skin tones can opt for medium to dark shades for a more noticeable tan. Darker skin tones can use deep shades to enhance their natural color. Always start with a lighter shade if you are unsure, as you can build up the color with additional applications.